Despite dissatisfaction with ads in radio and TV, podcast users seem to be more accepting of ads, when served judiciously and ...

As podcasting enjoys growing mainstream success, new data from Nielsen is showing that podcast ads aren’t just background noise. The 2025 Podcasting Today report shows how effective podcast ...

As digital audio continues to grow revenue for traditional broadcasters that take advantage of the medium, a new report shows brands are failing to maximize podcast advertising potential – with most ...

Apple’s effort at producing original podcast series must be going well. According to Bloomberg, Apple is interested in bringing ads to its “higher profile, narrative programming” for the first time.

SXM Media ad chiefs on why podcast ad spend still hasn’t hit its potential. SXM Media ad chiefs on why podcast ad spend still hasn’t hit its potential. covered the podcast and audio industry for The ...

Global podcast ad spend is expected to top $5 billion in 2025, according to recent research from WARC. The report was based on WARC’s dataset of advertising and media intelligence from around the ...

According to a May 2025 report by Podnews, 90% of all podcasts stop publishing after episode three. That's called podfade.