The business world is experiencing significantly increased interest in leveraging data and analytics to solve problems, and with good reason. According to Gartner, “by 2024 organizations that lack a ...

WALTHAM, Mass.--(BUSINESS WIRE)--Trinity Life Sciences, the leader in strategy, insights and analytics for the life sciences industry, finds that thirty-two percent of life science marketing and ...

For too long, software teams have been forced to choose between knowing what’s happening and understanding why. Product analytics told us where users dropped off, but not what would have worked better ...

Data analytics should be top of mind for every advertiser, but building a successful and effective analytics team can be challenging. Google marketing and analytics leaders break down key principles ...

Business intelligence software is very powerful, and self-service BI brings that power to business users and others who may lack BI expertise. But the very existence of BI software is based on a ...

LAS VEGAS--(BUSINESS WIRE)--Today, at Adobe Summit – the world’s largest Digital Experience Conference – Adobe (Nasdaq:ADBE) unveiled new Adobe Product Analytics in Adobe Experience Cloud. The new ...

Motif Analytics, a startup specializing in sequence analytics for growth teams, today announced that it has raised a $5.7 million seed funding round led by Felicis and Amplify Partners. InvestInData ...

Bloomberg delivers integrated analytics and trading solutions for fixed-income markets to solve a number of key challenges, including data normalization across disparate systems, liquidity ...