5 Ways to Build a Successful Social Media Strategy in the Age of AI Slop

Instead, brands must challenge themselves to be true innovators—not playing it safe with new tech but taking the types of big creative swings and risks that AI can’t replicate. As the online world ...
Hosted on MSN

The Content Strategy Shift That's Changing How Brands Connect With Audiences

In marketing, acronyms have a way of multiplying. Just when you've wrapped your head around one, two more seem to appear. UGC, EGC, CGC — it can feel like jargon for the sake of jargon. But if you ...
Search Engine Land

AI-generated content: Benefits, risks & SEO best practices

AI content is everywhere—but is it good for SEO? Learn how AI-generated content works, its pros and cons, and how to use it without hurting rankings. Content creation that’s AI-powered is here, and it ...
Entrepreneur

The Content Strategy Shift That’s Changing How Brands Connect With Audiences

User-generated content is just the start. Here’s why blending it with employee-generated content and creator-generated content brings the best results. User-generated content (UGC), employer-generated ...