Equipment writer Sam De'Ath recently witnessed an experiment at Titleist's global HQ that highlighted the importance of ...

Whether you’re a golf enthusiast or just find yourself walking by a package of golf equipment in a store, you may have wondered why the sport's round white balls have hundreds of tiny depressions on ...

Add Yahoo as a preferred source to see more of our stories on Google. Image depics a young women with dimples on both cheeks, smiling in a field In some cultures, dimples are seen as a sign of beauty ...

Each month, we tap experts from the equipment industry to answer your most commonly asked questions. In this installment, Elliot Mellow, marketing manager at Bridgestone Golf, details the importance ...

Add Yahoo as a preferred source to see more of our stories on Google. (From left to right) Singer Adele, actor Sam Claflin and model Miranda Kerr are just some examples of dimpled celebrities. [Photo: ...

Welcome to another edition of the Fully Equipped mailbag sponsored by Cleveland/Srixon Golf, an interactive GOLF.com series in which our resident dimplehead (a.k.a., GOLF’s managing editor of ...

The first time I became aware of the benefits of dimples on a golf ball was when I was a teenager in the 1970s. Standing on the first tee, I placed a brand-new ball on the peg, took a cut and watched ...

Dimples might be most commonly associated with adorable chubby-cheeked babies, but actually many of us continue to sport the facial anomalies into adulthood. From the cute cheek indentations of model ...