Are your contacts moving with the times, or are they just floating around aimlessly in your marketing database? If you haven’t created an email automation funnel, you probably fall into the latter—and ...

What is an email funnel? Great question. Like a marketing funnel, an email funnel is a method of attracting potential customers and converting them to established customers through email. This method ...

The following excerpt is from Susan Gunelius‘ book Ultimate Guide to Email Marketing for Business. Buy it now from Amazon | Barnes & Noble | iTunes | IndieBound Conversion email marketing funnels are ...

You check your dashboard and see hundreds of numbers. Traffic is up. Clicks look fine. Someone on Twitter says your brand awareness is “growing.” And yet… revenue feels random. You are doing marketing ...

Successful companies create a highly effective sales funnel to turn audiences into customers. Your business can do the same. Can small businesses outperform their larger competition? Recent history ...