Add Yahoo as a preferred source to see more of our stories on Google. This story was originally published on Marketing Dive. To receive daily news and insights, subscribe to our free daily Marketing ...
How do you define self-care? Traditional practices, like skincare routines, therapy sessions, and hair and nail appointments are often at the top of our lists. However, breast care is often left out ...
On 26 September, the company launched its first ever online auction site, which will sell items given by local celebrities to raise funds for the Breat Cancer Foundation in Singapore. Television and ...
Conceived for the second year by James Gager, senior president and creative director of M.A.C., the ad image of this campaign was shot by world-renowned photographer Michael Thompson. This year’s ...
She reflects on how far breast cancer awareness has come since her grandmother was diagnosed in the ‘90s — and the personal stories that still move her Hurley also speaks to this years’ theme, “Breast ...
Estée Lauder just reformulated its iconic Double Wear foundation for the first time since 1997, extending its promise of a 24-hour transferproof stay to a whopping 36. To commemorate the upgrade, the ...
The Estée Lauder Companies is changing its annual breast-cancer-awareness campaign to a year-round effort, with greater emphasis on social media and digital outreach, writes The New York Times. The ...
Here’s a new one: a company is telling people not to rush into buying something on Black Friday. The Ordinary, a skincare brand that is part of The Estée Lauder Companies, launched a campaign, ...