A lot of old-school SEO discussion was spent on meta descriptions – length, content, use of keywords, and more. Now, the question is – are meta descriptions still important? And does changing your ...

The meta description is highly important to your online marketing strategy in general, but very few people realize this or take the time to invest in this particular area. What is particularly strange ...

Looking to write meta descriptions that convert local traffic into customers and leads? Learn how in this edition of Ask an SEO. “What is the best way to write a proper meta description for store ...

Was the meta description for this article written by Google? Or a human editor at Search Engine Land? You can’t tell, can you? That’s how far machine learning has come. Read on to learn the “shocking” ...

Earlier this month, Google confirmed they have extended the search results snippets from 160 characters all the way to a maximum of 320 characters long. Google told Search Engine Land that even though ...

Why? Because they can use the additional text to promote their brands. Even better, though: digital marketers who leave their meta description tags alone will still see an improved presence in the ...

Google's John Mueller said on Twitter that it is best not to leave your meta descriptions blank. Instead he said try to fill them out because you know your content best. This is despite a recent study ...