If you find an old stapler in the closet that doesn’t work, you’ll probably follow the lead of 71 percent of consumers, who will toss it out and buy a new one. Staples, pushing the bounds of trade-in ...

(CBS News) We were first introduced to Tim Rowett, a British collector of science-related toys, here on The Feed a bit over a week ago in the form of a prank disguised as a demonstration. And, ...

With fewer consumers using paper, Swingline taps into broader markets and design-forward staplers to spur sales. Swingline’s marketing VP shares more marketing tactics in a challenged category.