Forbes contributors publish independent expert analyses and insights. Leadership Strategist Dan Pontefract covers leadership and culture. Navigating any corporate landscape demands more than ...

Performance management and organizational strategy represent intertwined fields critical for aligning an organisation's operational performance with its long‐term strategic objectives. At the core of ...

Strategy execution is commonly fraught with failure. Having worked with hundreds of organizations, we’ve observed one consistent misstep when leaders attempt to translate strategy into results: the ...

Over two decades of working with businesses from Fortune 500 giants like AT&T and Salesforce to startups, Avalaunch Media found that one question often reveals the gap between marketing success and ...

Not long ago, few B2B companies had a marketing operations function. Today, this function is becoming an important facet of the marketing organization. The marketing operations function enables the ...