Businesses Can Save Money on Ads by Using AI—As Long as They Follow These 3 Rules

People say they hate AI-made ads. But in reality, they perform just as well as human-made ads and are often more cost ...
Inc

Most Small Businesses Are Using AI for Ads. Here’s What’s Working, According to a Google Exec

Luckily, there are already plenty of tested strategies that have helped fellow SMBs bolster their businesses, according to Selin Song, Google’s president of customer solutions. Through its ads ...
Forbes

Five Risks Of Using Generative AI In Programmatic Advertising

Generative AI is reshaping digital advertising. In fact, 99% of marketing and business leaders are using AI in some fashion, according to a 2024 survey from the Marketing AI Institute. The reasons for ...
CNET

Meta Will Use Your AI Interactions to Personalize Ads and Content

Alex Valdes from Bellevue, Washington has been pumping content into the Internet river for quite a while, including stints at MSNBC.com, MSN, Bing, MoneyTalksNews, Tipico and more. He admits to being ...
Forbes

Coca-Cola’s Latest Ads Fail To Make the Case For Using AI

Forbes contributors publish independent expert analyses and insights. Cortney is an expert in smartglasses, VR, AI, and the future of work. FRANCE - DECEMBER 01: Coca-Cola exhibition, art or ...