This story was written by Tameka Kee. Google (NSDQ: GOOG) is giving up on its Print Ads productrealizing perhaps, that its attempt to transform the newspaper ad industry with technology has failed. In ...
In today's digital age, you'd be excused for thinking that print is dead, but Mercedes-Benz's latest ad proves quite the opposite. In its aspirational new campaign, the iconic car brand celebrates the ...
As tech develops at speed and we encounter an increasing number of ads in the digital realm every day, it might like like print ads are a thing of the past. However, many brands are still making an ...
The first decade of a new millennium saw the internet and social media change the way we consume and engage with brands forever. Although digital advertising increasingly became a part of daily life, ...
Advertising is the lifeblood of a business because it is the way that any business will get itself in front of the right number of eyes. For a small business, it is especially important to have an ...
The constant talk of shrinking circulation at print publications might make it seem like print advertising is on life support. In truth, print publications still reach thousands and, in some cases, ...
Google is pulling out of its effort to sell newspaper ads as it refocuses its financial resources and attention on services with more revenue promise. By Georg Szalai, The Associated Press NEW YORK — ...
Although we’re only half way through the decade, the 2020s has already given rise to some highly memorable – dare I say potentially classic – print ads. Minimal branding, bold photography and playful ...
Reading a magazine on Sunday, I came across an ad with a headline from a company that helps build businesses. I can always use some help, so I started to read the body copy. Then I started again. It ...
Print advertising is not dead. In fact, some people prefer print to digital. According to a study by MarketingSherpa, when asked which advertising channels they trust most when making a purchasing ...
USA TODAY said Wednesday that Google Creative Lab won $1 million worth of full-page print advertising in the newspaper by taking the top prize for its contest for the most creative original print ad.
I’m a big fan of provocative advertising, in particularly the unusual, the incredibly offensive, or the daring. Striking print ads are my preference: It’s crass modern art with a consumer message, and ...