When I was 18, I had a dream of starting my own business. I had always been passionate about entrepreneurship and wanted to create my own social-media agency. But as a young, unknown entrepreneur, I ...

To learn more about our editorial approach, explore The Direct Message methodology. During a recent meeting with marketing executives at a San Francisco tech company, I watched something revealing ...

Global online video streaming (OTT) platforms like Netflix and Amazon Prime have recently introduced vertical short-form feeds on their mobile apps. This move aims to reclaim the attention of the 10s ...

Victor Potrel is Vice President of Platform Partnerships at TheSoul Publishing, a digital studio that creates positive original content. There is nothing new about content that is less than a minute ...

Short-form video ads must be creative and entertaining to capture attention, but prioritizing creator-led content and leading with brand assets—like jingles, mascots and logos—is most effective for ...

Opinions expressed by Entrepreneur contributors are their own. Over the past decade, YouTube has grown to become one of the largest and most popular video-sharing platforms on the internet. With over ...

In this episode of Galaxy Brain, Charlie Warzel talks with the business writer Ed Elson about the rise of the “clip economy”—the idea that short video clips pulled from podcasts, livestreams, and ...

Most articles don’t make good videos. The ones that do share qualities that translate naturally to 60-second formats. Identifying them before you commit production resources saves more time than any ...

CEO Josh D’Amaro said the company will continue to invest in existing franchises, as well as work to “take creative risks to build brand new ones." By Caitlin Huston Business Writer Disney will ...