It’s no secret that sales funnels and content marketing strategies are becoming more automated than ever. As they do, the potential for misalignment between sales and marketing grows as well, ...

LONDON--(BUSINESS WIRE)--A new study from Seismic, the global leader in enablement, has found that almost two thirds (61%) of UK business leaders have experienced resistance to new technologies from ...

Sprawling, fragmented technology stacks hinder productivity, reduce ROI, and, worst of all, complicate the adoption of AI capabilities.

In the fast-paced world of the food industry, an increasing number of companies are constantly seeking innovative ways to enhance their marketing and sales strategies. With the advent of cutting-edge ...

In today’s hyper-competitive B2B landscape, predictable revenue growth has become the defining benchmark of high-performing ...

Gone are the days when a company could outsource the “people” that perform a business process without considering, and likely including in the outsourcing arrangement, the digital enablement of the ...

Enablement platforms Seismic and Highspot today announced a definitive agreement to merge. The companies are two of the leaders in sales enablement software. Once the merger closes, the combined ...

Not long ago, the bedside monitor did exactly as its name implied – monitored vitals and alerted clinicians of changes, strictly from the bedsides of patients. Today, the bedside monitor is part of a ...

CHICAGO--(BUSINESS WIRE)--Mediafly, a provider of sales enablement technology, content management and advisory services that create interactive, value-based selling experiences, announced today it has ...

The cascading effects of COVID-19 have affected global business in more ways than can be counted, and likely in ways we don't yet fully realize. But one area of growth during the pandemic has remained ...

Forbes contributors publish independent expert analyses and insights. I teach growth leaders how to grow revenues, profits and firm value. A revolution in sales analytics and artificial intelligence ...

Sales enablement has seen a steady rise in adoption over the years. According to LinkedIn, less than 20% of organizations reported they were using sales enablement in 2013, but by 2019 over 60% have ...