Xbox's new CEO pulled the plug on a baffling advert campaign which discouraged people from buying an Xbox, as part of a brand ...
Asha Sharma, the new CEO of Microsoft Gaming, quickly got rid of the controversial "This is an Xbox" marketing campaign, and ...
Microsoft has been quietly removing references to its viral 'This is an Xbox' marketing campaign and lest there was any doubt about why, the company confirmed in a statement the reasoning behind its ...
Microsoft confirms it nixed the 'This is an Xbox' campaign and is resetting how Xbox presents itself
Asha Sharma immediately killed the controversial 'This is an Xbox' campaign after coming on board and is leading a reset of Xbox's brand presence.
The Xbox Wire post about the initiative is gone, too, but you can still watch the video on YouTube. A report by The ...
Microsoft has confirmed that its new gaming boss Asha Sharma personally killed the company's controversial "This is an Xbox" ...
Grimoire Groves arrives on Xbox with exactly that idea in mind, offering a softer kind of adventure where progress comes from ...
Microsoft has confirmed its new gaming boss Asha Sharma killed its controversial This is an Xbox campaign as part of a "reset" for the Xbox brand.
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